Absa Bank Kenya & ITC host 'Absa InspireMe' Conference

A conference meeting is all set to be hosted by Absa Bank Kenya and the International Trade Centre‘s (ITC) SheTrades Kenya Hub, for women entrepreneurs. With a target of over 10,000 women entrepreneurs, the conference shall take place in Africa. 2021 launched, this conference, entitled as ‘Absa InspireMe’ Conference, is an annual event under Absa Bank’s women in business.

Market linkages, business-to-business networking, and business mentorship for women entrepreneurs are some of the key assistances that this conference offers. In addition, Absa’s new brand promise which was launched earlier in 2024 called ‘Your Story Matters’ comes in line with the conference, veering the purpose of the bank to a more customer-centric business.

Elizabeth Wasunna, Director Business Banking of Absa Bank said, “We are thrilled to be once again hosting the conference in Nairobi. Our mission is to create a platform that brings together prominent African women in business and entrepreneurs to share ideas, empower one another and discuss emerging trends and skills necessary to transform their institutions and propel them to various levels of growth.”

Moreover, this conference shall provide a platform in networking for African women entrepreneurs, accelerating their business growth and keeping them updates about the industry trends and dynamics.