Banisha Singh Anand joins Dubai's Logi5 as Business Director

• Banisha Singh Anand joins Logi5
• She will be responsible for Middle East & India

Recently, Banisha Singh Anand has taken a significant step and joined Logi5 into the position of Business Director- Middle East & India. After joining, she will be based out of Dubai to continue for this role.

Founded in 2024, Logi5 caters in the Advertising Services industry with specialities in Location Based Advertising Across Connected Screens. The firm works to provide “precision-targeted, location-based, and predictive advertising solutions.”

In addition, Banisha will be leading the sales of the firm after her joining, specifically in Middle East and India. She will be helping brands to connect smarter while driving meaningful results via location intelligence.

Moreover, Banisha brings more 14 years of experience, being a result-oriented sales and partnerships leader. She is well versed in scaling revenue and forging high-impact strategic partnerships with fields of digital, AdTech, and eCommerce. Furthermore, she was working with Dentsu, OMG & IPG as Agency Lead, India.

She wrote on her linkedin, “Grateful, Blessed and Excited to begin a new chapter! After an incredible 2+ years at LinkedIn, where I had the privilege to collaborate with brilliant minds and drive impactful initiatives for media agencies, it's time for a new journey. I'm thrilled to join Logi5 as Business Director - Middle East and India. Logi5 is built on a visionary idea: to leverage location intelligence and deliver smarter, data-driven solutions that transform how brands engage with their audiences and drive meaningful commerce opportunities.

She added, “A big thank you to Gulrez Alam for his trust and inspiring vision - it's both a privilege and an honor to contribute to this exciting journey and pushing the boundaries of innovation in advertising.”

Her role will bring new challenges and milestones to the company and her professional experience.