L'Oreal Paris names Indian Actor Alia Bhatt as New Global Brand Ambassador

The No.1 beauty brand in the world ‘L'Oréal Paris’ has made an announcement with Alia Bhatt, a renowned and celebrates actress in India (Bollywood), becoming the new global brand ambassador. Alia has joined the diverse roster of spokespersons from the brand such as Viola Davis, Jane Fonda, Eva Longoria, Kendall Jenner, Elle Fanning, Camila Cabello, amongst other.

She is going to be starred in the campaign of French beauty brand that is beginning from September 2024. Besides being an actor, Alia is also a producer and entrepreneur. She has been mentioned as 100 Most Influential People of 2024 by One of Time Magazine for her work in different languages and genres.

L’Oréal Paris Global President Delphine Viguier-Hovasse said, “At L’Oréal Paris, we are honoured to welcome Indian actress Alia Bhatt to the family. I admire how Alia uses her global platform and role as a producer to push for inclusivity in the film industry and to shed light on Indian cinema worldwide. Her commitment to care for people and planet makes her the perfect ambassador for female talent, entrepreneurship, and for the endless possibilities L’Oréal Paris seeks to open up by uplifting women’s worth.”

Expressing her excitement, Alia stated, “I am thrilled to join the L’Oréal Paris family and stand alongside a community of strong, powerful women. As someone who has always been deeply interested in all things skin, I admire L’Oréal Paris for its pioneering innovations and commitment to excellence in the beauty industry. The brand’s celebration of women’s empowerment resonates deeply with me, as it strives to ensure every woman feels valued and empowered. I am excited to collaborate with L'Oréal Paris to make a positive impact in the beauty industry and champion inclusivity for women.”