Momcozy launches Campaign to Empower Mothers

Momcozy, a mom-centric brand has launched their new campaign called "Cozy Mom: Her Infinite Power" for Internation Women’s Day 2024. Established in 2017, this brand dedicates itself for the comfort of all the mom out there. Serving in the Retail Health and Personal Care Products industry, this has become a known brand throughout.

This "Cozy Mom: Her Infinite Power" campaign has been launched to honour women worldwide for their potential and remarkable strength. For this years’ International Women’s Day, Momcozy has initiated this campaign to give tribute to all the mothers who, with their resilience and contribution, are making jawdrop efforts.

The Brand representative of the brand exclaims, “Mothers possess infinite power and their journey through motherhood weaves a beautiful and diverse tapestry worldwide, which we proudly highlight in our new campaign.”

The campaign shall take various actions that includes:

1. The campaign invites moms to share their stories on social media while arranging discussion about motherhood considering the biases they face.
2. A TVC entitled as ‘More Than A Mom’ shall be telecasted, featuring inspiring stories of several mothers.
3. A former professional soccer goalkeeper, Arianna Criscione, has been invited to engage conversation regarding motherhood.
4. The story of the female founder of Momcozy will be featured in a globally renowned women’s fashion magazine, Marie Claire France.
5. In alliance with Laura Otton, LCSW, PMH-C, a recognized Therapy For Motherhood’s mental health expert, the campaign shall have a webinar to enlighten women/mothers to welcome their multiple identities and inculcate confidence in themselves.

This campaign shall help all the moms to feel confident about themselves and accept the changes with grace. Momcozy’s dedication for making the life of moms, easier, is beyond commendable.