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Unilever Brand launches Financial Literacy Programme for Kenyan Women

By: GWL Team | Monday, 2 September 2024

A Unilever brand ‘Sunlight’ has come up with a financial literacy empowerment programme entitled as ‘Shika More Na Sunlight’. This has been designed to enhance entrepreneurial skills in women. Women being a significant part in Kenya’s vibrant hubs like Gikomba market where many people manage small to large-scale businesses.

However, women come across several challenges like limitation of access to financial resources as well as cultural practices which turns out to be even harder for them to succeed. This new campaign by Sunlight shall break these hurdles for women and will foster newer opportunities for them to thrive.

Unilever Head of Legal East & West Africa, Alison Kariuki stated, “We’ve partnered with various organizations to uplift women, providing tools and resources to transform their lives. This year, we are proud to introduce financial independence to Kenyan women entrepreneurs to grow their businesses as we believe that when a woman is empowered, she does not rise alone. She lifts her family, community, and, ultimately, the nation.”

She said, “This is not just an investment in women; it’s an investment in Kenya’s future.” This new initiative will help women to understand the business landscape and accordingly they can scale their businesses in the vicinity and build connections that can help them to grow to a bigger market.