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Woman's Wealth Surges in MENA, Investment Literacy Lags

By: GWL Team | Tuesday, 20 February 2024

In a fascinating financial trend, women in the Middle East and North Africa (MENA) area are accumulating money at a rapid pace and taking on more important roles as investors. According to projections, by 2025, women's wealth might rise to 35%, exceeding the 5.2% growth rate witnessed in males. This dramatic shift in economic dynamics has far-reaching repercussions for the region's financial environment as well as attempts to promote gender equality.

Despite the exponential rise of their wealth, a recent survey performed by the Swiss banking giant UBS reveals a troubling trend: more than half (54%) of women in the MENA area believe their grasp of investing is limited.

According to the "Women and Investing in Mena" survey, 38% of women assess their investing knowledge as medium, with only 7.5% rating it as high. This disparity in financial literacy is a significant obstacle to women's full involvement in wealth management and investment decision-making.

Emma Wheeler, Head of Women's Wealth at UBS Global Wealth Management, emphasizes the critical need for dialogue, education, and systematic assistance to empower women in the MENA area. She underlines that equipping women with the skills and resources they need to improve their financial literacy and confidence is critical to closing the gender wealth gap and fostering more financial participation and equality.

Despite the hurdles, there is reason to be optimistic, as the survey suggests that women in the MENA area are becoming more interested and aware of investing options. Approximately 62% of women want to be more actively involved in investing, indicating a trend toward more financial participation and empowerment.

The increase in women's wealth in the MENA area not only represents economic empowerment, but also provides a chance for societal reform and investment innovation. By eliminating investment literacy hurdles and including gender concerns into investment plans, stakeholders may realize women's full potential as regional economic growth and development drivers.

In conclusion, while women's wealth in the MENA area is increasing, investing literacy remains a crucial issue that needs immediate attention. By cultivating a culture of financial education and empowerment, politicians, corporations, and civil society can pave the way for a more inclusive and prosperous future in which women play an important role in creating the region's economic environment.

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