Top 10 Women CMOs In Dubai - 2023

Women CMOs: Shaping Markets, Inspiring Tomorrow’s Trends

Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. It includes advertising, selling, and delivering products to consumers or other businesses. is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services. It is one of the primary components of business management and commerce. Marketers can direct their product to other businesses (B2B marketing) or directly to consumers (B2C marketing). Regardless of who is being marketed to, several factors apply, including the perspective the marketers will use. Known as market orientations, they determine how marketers approach the planning stage of marketing.

Strategic Innovators, Unleashing Potential: Women Redefining CMO Leadership

Women CMOs in Dubai come from diverse backgrounds, including marketing agencies, technology firms, hospitality, fashion, and more. This diversity of experience contributes to a rich and varied marketing landscape in the city. These CMOs often bring a wealth of skills and expertise to their roles, including proficiency in digital marketing, data analytics, brand management, and customer experience enhancement. Women CMOs in Dubai are not only focused on local markets but also play a crucial role in expanding the global reach of Dubai-based companies. Their international outlook and marketing strategies help Dubai-based businesses tap into global markets. Many women CMOs in Dubai have received recognition for their achievements, both locally and internationally, through awards and industry accolades. These accolades highlight their contributions to the marketing field.

In this issue, The Global Women Leader magazine brings a list of ‘Top 10 Women CMOs in Dubai– 2023’, who are domineers of change in the corporate realm of the country. This list of ten leading and inspiring women is crafted by a team of CEOs, VCs, and the editorial board, delivering inspiring stories of their journey and the contributions & roles played by them in the creation and empowerment of an economically powerful nation.